Video Games Advertising Market Strategies, Trends & Opportunities Report 2018-2025
April 3, 2019: This report focuses on the global Video Games Advertising status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Video Games Advertising development in United States, Europe and China.
Video games are electronic games that require a video device for the user interface of the game. The device can be a mobile display or a PC monitor, or a TV screen. Based on the electronic system employed, they are categorized in the form of platforms such as mobile, PC, and TV. Different types of games are available for a number of gaming platforms. Video games are available in two major formats - physical and digital. The physical format comes in the form of compact discs, which are used while playing the game. In the digital format, the game is downloaded and played.
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According to the report, one of the major drivers for this market is Increasing growth of the HDR technology. HDR is a technology for displaying a wider range of color tones with more emphasis on details.
In 2017, the global Video Games Advertising market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2018-2025.
The key players covered in this study
- BrightRoll
- Flurry
- InMobi
- AppNexus
- Byyd
- Fiksu
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- IAD
- Kiip
- Matomy Media
- Millennial Media
- Platform One
- MobPartner
- MoPub
- Tapjoy
- SpotXchange
- Tremor Video
- TubeMogul
Market segment by Type, the product can be split into
- Reward-Based Video Game Advertising
- Banner Video Game Advertising
- Native Video Game Advertising
Market segment by Application, split into
- Commercial
- Service Industry
- Manufacturing Industry
- Others
Market segment by Regions/Countries, this report covers
- United States
- Europe
- China
- Japan
- Southeast Asia
- India
- Central & South America
The study objectives of this report are:
- To analyze global Video Games Advertising status, future forecast, growth opportunity, key market and key players.
- To present the Video Games Advertising development in United States, Europe and China.
- To strategically profile the key players and comprehensively analyze their development plan and strategies.
- To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Video Games Advertising are as follows:
- History Year: 2013-2017
- Base Year: 2017
- Estimated Year: 2018
- Forecast Year 2018 to 2025
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